Apple introduced Smart App Banners in iOS 6, which allow app purveyors to present an App Store banner at the top of their websites for visitors on iOS. It’s a much less intrusive replacement for those obnoxious, Push-Notification-like “we have an app! Want to see it in the store?” modal dialog boxes that require your input before you can do anything else.

Typically, the banner’s button is labeled “View.” Tap it, and you’ll be taken to the App Store where you can learn more and buy the app. But if you already have the app installed, the label changes to “Open,” and tapping it does exactly what you think. This is much like in the App Store itself—if you find an app you already have installed, its label also changes to “Open” instead of displaying a price.

Liked it? Take a second to support me on Patreon!
You May Also Like

AirPods are the new iPod earbuds

Anecdotally, I see them everywhere in Chicago and used by everyone. It seems important to me because AirPods are not included with any product; they’re a deliberate purchase.

📱 Long-tap the iOS screenshot preview to immediately share it

A quick way to skip the Markup tool and quickly share a screenshot.

📱💻 Quickly find features and shortcuts with your keyboard on iPad, Mac

These are great tricks to keep your hands on the keyboard and stay productive, even if you’re not sure about the shortcut or feature you need.

📱 WordPress for iOS has separate post and draft extensions

They’re a quick way to either fire off a post or collect drafts to polish and publish later.